So your name is Guy Keyney (pictured above on the left), and you are sitting in reception of the BBC about to go on air to talk about the Apple Computer/Apple (The Beatles’ publishing company) lawsuit.
You are nervous, because you are slated to go on air at 10:30 and it’s 10:29 and you’re still sitting in the lobby. The receptionist assures you everything is ok.
Then, at 10:30 as you are watching the live feed of the broadcast via the television in the lobby, you see the show host introduce you. The camera then cuts to someone in the guest chair who is certainly not you (the Guy pictured above on the right).
Here's a snippet from Guy Keyney's blog post:
There were several surprising things about my interview. We'll ignore the fact that I wasn't giving it, and had not given it. We'll even gloss over the fact that, judging by my performance, English wasn't my first language, and that I didn't seem to know much about Apple Computer, online music, or the Beatles. People have accused me of all those things, at various stages of my career...
Seems as though there were TWO people named Guy in the lobby that morning. One was a taxi driver named Guy Goma who was there for a job interview, the other one was Guy Keyney, a well-known journalist and respected technology law expert in the UK. The production assistant grabbed the wrong Guy, whisked him to the studio, sat him down and put a mic on him.
Watch the video here.
Read Guy Keyney’s take of the incident here. Read more about it here and here (PR Opinions). Thanks to PR Opionions for the link.
To his credit, the “other Guy” tried his best to answer the questions. I’m sure he thought this was one hell of an interview process!
-aB
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